In this statement, we explain to what extent we collect, use and protect data from our visitors. If you have any questions or comments, please contact us at We reserve the right to change this privacy statement. Our goal is an accessible website that meets the needs of visitors. We only ask for personal data if and to the extent necessary. We do not provide personal data to third parties. We also do not use your data to send you something without your consent. We follow the Personal Data Protection Act and other applicable laws and regulations.

Hit The City festival can use the data of users among other things:

  • For the implementation of its services in the field of the organization of the festival and other (related) events in the most broad sense
  • For the management of its customer administration
  • When you use our social media channels, such as Facebook, Instagram or TimeSquare, or make your data public on one of our other public platforms
  • To improve its services (for example via surveys)
  • To register visitor data of (parts of) its website(s)
  • To carry out market research and data analysis
  • To improve and secure its website

This privacy statement applies to both knowingly and unknowingly provided personal data.

Consciously provided personal data

Hit The City festival collects and processes your personal data for sending newsletters, our advertising brochure and/or for providing important information about the festival (e.g. when something is cancelled). We can also approach you with tailor-made marketing campaigns or for improving services (through surveys). Hit The City festival collects and registers data from users such as the first name, last name, address (name and address details), email address, the date of birth, gender (profile), IP address and music taste by genre. We only collect and process data if you agree to this, e.g. by subscribing to the newsletter.

Unknowingly provided personal data

Hit The City festival uses cookies on its website. A cookie is a small information file that is sent along with pages of a website and by your browser on the hard drive of your equipment such as your computer, tablet, mobile phone or where other peripheral equipment is stored or selected. The cookie allows your browser to be recognized at repeated visit to a website. This allows us to optimize our website and remember any preferred settings. You can change the settings of your browser and completely block the placing of cookies. There is a possibility this impacts the functioning of the website, which means that certain parts of this website might no longer work (properly) or slow down. Hit The City festival also uses pixels from Google Tag Manager, Google Analytics, Google AdWords and Facebook. These pixels communicate with cookies and allow you to see relevant information about Hit The City festival on social media channels such as Facebook and Instagram every now and then. It can also mean that you will see information from Hit The City festival on other websites in the form of, for example, a banner or a video. We will always use this sparingly; our approach is to provide you and other visitors with relevant information regarding the festival, not to be a nuisance or to spam you. We would like to hear from you if you do experience this; then we can look into it and perhaps adjust our communication accordingly to prevent this from happening to you or to others. Hit The City festival also uses Google Analytics: this is a tool that gives us insight into the functioning of the website. This gives us insight into how people behave on the website; this however, is anonymized data that cannot be traced back to the person. With this anonymized data, we can improve the website and improve our communication.

Security of data

Hit The City festival does its utmost to ensure that the user’s information is properly secured. Only those persons for whom it is necessary or certain by virtue of his or her position are granted access to the systems on which the data of the users are stored. The systems are equipped with security systems and access codes. We store the personal data you provide to us (also in the cloud) for as long as the nature of the underlying contract. This depends on and differs per the purpose for which the need your personal data and which is ultimately laid down in the law. Some data resulting from one or more visits to are permanently stored, but anonymously. This data can therefore never be traced back to a person or organization.

Sharing data with third parties

Hit The City festival does not sell your data to third parties and will only provide it if this is necessary for the execution of our agreement with you or to comply with a legal obligation. We conclude a processing agreement with companies that process your data on our behalf to ensure the same level of security and confidentiality of your data. Hit The City remains responsible for these processing operations.

This privacy statement does not apply to the website of third parties with which Hit The City collaborates and sites to which the Hit The City website links.

Questions or comments?

Please contact us via We only want to offer you the information about services if you appreciate it. You can unsubscribe from mailings and newsletters at any time via the unsubscribe link at the bottom of our e-mails, or by e-mailing us at


All images and sounds found on this web site are the explicit property of the artists and or Stichting De Effenaar. Any duplication, reproduction, or use without the express consent of any of the said above parties is prohibited. Any unauthorized use of the images on this web site is in direct violation of the laws of copyright and can be prosecuted. This even includes the use of small portions of any of these images which are discernable as the artist’s work. Please remember to obey the rules of copyright of which there is a wealth of information available on the web.